With an estimated 50 million downloads worldwide, Tinder leads the bandwagon.
Launched in 2016 in India, the location-based social search app has met with contradictory reactions.
While there are a flurry of apps like Tinder, Vee, Truly Madly, Happn and OKCupid which use geotagging, algorithms and math to determine who is a good match within seconds, the concept, quite different from social networking platforms because of the fact that they have been specifically designed for dating people, is picking up pace quite slowly.
Some who are not privy to the workings of online dating are reluctant to try it because of security reasons and a general assumption that people you meet online aren’t as genuine as people you meet in person. those who are desperate for attention,” says Raghav Parashar, a Delhi-based IT professional.
But not all online dating stories have to end up with a one night stand.
As of 2016, Tinder had a staggering to 9.6 million daily active users, accounting for some 1.4 billion swipes per day.
With the country’s annual spending on marriage-related services standing at billion, according to KPMG — and with more than 100 million unmarried Indians aged between 18 and 35 — a growing number of entrepreneurs are betting that they can win a share of the spoils by pushing Indian courtship into the digital age.“This another time I met an IT professional and hoping he was not a stinker as the first one, we decided to meet at a coffee shop,” Tanya says, adding how that date turned out to be a silent session as they ran out of common topics of interests.“It was an awkward date, I made a super lame excuse and got out of it. Over the years, now it is a given that online dating has never been for the frail-hearted.Interestingly, a recent Tinder survey found that 80% of users are seeking more than a one-night stand — a highly engaged audience.Like a good old Hollywood flick, Thailand-based Sasha met Delhi’s Andy in a Yahoo Messenger chatroom in 2002.