Like dating

Sales, like dating, takes finesse and an instinct to know when your customer is into you or not. There is excitement and fear of failure or screwing up. After the first call, like a first date, you know whether or not you’re going to get a second date.

You’re either on cloud nine and excited or you’re bummed out second guessing everything you said and what you didn’t do.

Likers aren’t dead set on meeting a deadline to find ‘The One,’ as they tend to accept that meeting people you like happens in a more laid-back, organic way.

Likers live by the motto, ‘If it’s meant to be, it will be.’ This approach to dating is much healthier because it takes the pressure off everyone involved.

True, dating ushers in all sorts of unknowns: Will he be funny? If it’s awful for you, it means that it’s high time for a mental shift. From a rational, bird’s eye view, being attractive isn’t just about appearance.

I divide these two opposite groups of people into those who like dating (the likers) and those who hate it (the haters). The likers of dating don’t focus on things they can’t control, such as physical beauty.

Listen, we don’t all look like Brad and Angelina, but we simply don’t need to, either!

Yeah, if you’re trying to star in the year’s summer blockbuster, you probably need to be a 9 or 10, no doubt.

(When the music stops, it’s the picky ones who will find in the end that they don’t have a chair.) ‘It’s a numbers game’ vs.

When the call is over, just like a first date, you call someone, your boss, or a co-worker and tell them how it went. And many times you desperately try to get a second date, telling your prospect over and over how it will be different this time and how your product really can help them out.

You put on your best power suite, shine your shoes, wear your favorite tie and get dialed in. The first call in sales is just like a first date, you want it to go perfect. If you do get a second date, and it goes well, you’re now officially dating. Just like dating, each encounter brings the relationship closer, more information is shared, the tone becomes less formal, and the excitement level of an impending deal grows.

Sometimes, like flowers on a first date, you bring company swag.

The person you’re dealing with may not have authority to buy. They have an alternative solution but don’t want to tell you to go away just yet, because they’re insecure. Just like dating you have to see the signs and walk away.

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